Sponsorship pricing is a guessing game — until it isn't.
Promoters undersell, brands overpay, and both sides negotiate in the dark. Without a valuation model, deal value comes down to who blinks first. We give both sides a structured way to price rights, exposure, and integration.
Rights valuation frameworks
Put a number on presenting rights, category exclusivity, and integration depth.
Tiered package design
Presenting · Encore · Experience — structured tiers that map spend to value.
Exposure & EMV modeling
Translate reach and integration into earned media value before you sign.
Multi-market structuring
Price a tour or property across every market it touches, not just the headline city.
Scope
Map the property, the rights available, and the markets in play.
Value
Model exposure, integration, and EMV into a defensible number.
Structure
Package it into tiers both sides can say yes to.
Put Sponsorship Valuation to work.
See how the platform fits your brand, roster, or live property — with a short strategic conversation.