Indonesian Millennials are entering peak spending years Anime-era nostalgia drives higher emotional engagement than standard ads Asian Kung-Fu Generation (AKG) is a rare cultural asset in Southeast Asia Concert sponsorship delivers higher brand recall, EMV, and multi-generational reach The Rise of Indonesia’s “Nostalgia Economy” (2026 Outlook) As Indonesia moves into 2026, the marketing landscape is increasingly shaped by what analysts call the Nostalgia Economy  — a consumer